Clay London has a wealth of experience with Experiential Marketing to help lead you. Start a conversation with your consumer target that will lead to long-term dialogue. Think about ways to identify objectively, what is unique about you, your service offer, or your point of difference? Trial and brand experience work should focus on moving consumers from Adapting, to Adopting leading to Advocacy.
Creative marketing and communication for brands and businesses will build sales and long term growth. If you have the foresight to use creative thinking and communication techniques it will make the most of your marketing spend. Gone are the days when advertising has to be the lead technique to deliver key messages or to effectively target a defined consumer base. Creative communication should lead your marketing effort and build PR opportunities so you can react in real time through social and multi media to reinforce your brand experience. Clever thinking can be joined together.
Clay London deliver nationwide sales promotion campaigns through our own agency Brand Ambassador team of over 1000 promotional staff. Over the last ten years as a sales promotion agency we have developed one of the best networks of field sales and promotional staff. Our field sales staff are experienced, professional and can be on message very quickly for any variety of specialist brand promotions or field sales campaigns managed by our agency.
Large scale event planning both in the UK and Europe is a strength of the Clay London team. Our agency experience and knowledge of how to plan your way through any size event or roadshow program is second to none. Our ability to develop the best evaluation techniques are suited to help you think about what the business wants to understand or gauge from event work or sponsorship activation.
The best way to evaluate how your brand looks, feels, is displayed or sold is through a brand audit following a clear mystery shopping brief. If you intend to invest, or upscale POP/POS then establishing current compliance should be your start point. We think this will save money and help you spend it more effectively on what really matters.
What do your customers think about your brand or product? How do retailers or your online capability help your sales? Do you have the ability to capture data that will help you more in formation rich? If your answer is no then we think you need to understand a bit more about your customer journey and their brand experience. We have a way to work with you to help you understand this area in more detail, interpret it and help find solutions to address issues.
Best experiential roadshow finalist
Bronze award "Partnership Marketing"
Experiential agency
of the year finalist
Best sampling
campaign finalist
